Episode 9: I Started a Book But Hated It: What Your Stalled Draft Is Actually Telling You
A stalled draft isn't failure — it's a diagnostic. Learn what yours is telling you. ...more
Book Strategy ,Authority positioning &Nonfiction book strategy
May 04, 2026•16 min read
Episode 8: Marketing Your Business vs. Building Authority — Which One Are You Actually Doing?
Marketing builds visibility. Authority builds legacy. Learn why a nonfiction book is the only asset that turns your expertise into owned, lasting authority. ...more
Book Strategy ,Authority positioning &Nonfiction book strategy
April 28, 2026•15 min read
Episode 7: How to Finally Finish Your First Draft
Writer's block is a structure problem. Learn how to finish your first draft using intentional habits and the speak-your-book method. ...more
Book Strategy ,Authority positioning Nonfiction book strategy &Book Writing
April 20, 2026•16 min read
Episode 6: No Clarity, No Authority: How to Develop Your Book Idea the Right Way
Most experts have a topic, not a book idea. Learn the difference — and how to build your Book Anchor Document before you write a single word. ...more
Book Strategy ,Authority positioning &Nonfiction book strategy
April 08, 2026•17 min read
Episode 5: Your Book Is Not a Product. It's a Foundation.
Your book isn't just a product to sell. It's a business asset. Learn the 4 ways a nonfiction book builds your authority and maps into your existing work. ...more
Book Strategy ,Authority positioning &Nonfiction book strategy
March 30, 2026•17 min read
Episode 4: The CATCH Method™: A Practical System for Turning Your Expertise Into a Book
The CATCH Method™ is a practical system for turning your expertise into a structured, authority-building nonfiction book. In this episode, Ada walks through the five stages that move an idea from insi... ...more
Book Strategy ,Nonfiction book strategy
March 16, 2026•19 min read
"Your book should be part of your business strategy, not your bucket list."
Meet the host
About Ada Cuaresma
Ada is the founder of Author-ized™ and creator of the CATCH Method™. She helps experienced experts transform their knowledge into authority-building nonfiction books that serve as business infrastructure.
Over the past decade, Ada has ghostwritten and collaborated on a number of nonfiction books for experts and public figures — including work that has gone on to receive major national recognition within the publishing industry.
Ready to define your thinking and build your authority book?
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